Agilent Technologies

Subjects Covered
Brand management
Change management
Computers
Consumer marketing
Marketing information systems
Marketing management
Sales

by
Jeff Saperstein,
Camilla Burg,
Anamika Ghosh

Source: Richard Ivey School of Business Foundation

29 pages.
Publication Date: Feb 17, 2004. Prod. #: 904A04-PDF-ENG

Agilent Technologies Harvard Case Study Solution and HBR and HBS Case Analysis