Braun AG: Product Design and Development for a New Oral Care Category (A)

Subjects Covered
Brands
Design
Product development
Project management
Women executives

by
Karen J. Freeze

Source: Design Management Institute

15 pages.
Publication Date: Jan 01, 1998. Prod. #: DMI006-PDF-ENG

Braun AG: Product Design and Development for a New Oral Care Category (A) Harvard Case Study Solution and HBR and HBS Case Analysis