Concept Devices Inc.: International Market Entry

Subjects Covered
Computer systems
Data processing
Distribution planning
International marketing
Market entry
Marketing implementation

by
Thomas V. Bonoma,
Randy Masel

Source: Harvard Business School

18 pages.
Publication Date: Oct 01, 1981. Prod. #: 582052-PDF-ENG

Concept Devices, Inc.: International Market Entry Harvard Case Study Solution and HBR and HBS Case Analysis