Creating a Luxury Experience at Value Retail

Subjects Covered
Marketing
Organizational behavior
Service management
Strategy

by
Jose B. Alvarez,
Matthew Preble

Source: Harvard Business School

30 pages.
Publication Date: Jan 30, 2013. Prod. #: 513009-PDF-ENG

Creating a Luxury Experience at Value Retail Harvard Case Study Solution and HBR and HBS Case Analysis