Subjects Covered
Capacity planning
Customer relationship management
Customer service
Market research
Pricing strategy
Profitability analysis
by
William J. Bruns Jr.,
Susan S. Harmeling
Source: Harvard Business School
2 pages.
Publication Date: Jul 08, 1998. Prod. #: 199002-PDF-ENG
Custom Research, Inc. (B) Harvard Case Study Solution and HBR and HBS Case Analysis
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