Subjects Covered
Advertising campaigns
Advertising management
Advertising media
Advertising strategy
Brand management
Business history
Entrepreneurship
Marketing strategy
by
Sonya Grier,
Victoria Chang
Source: Stanford Graduate School of Business
26 pages.
Publication Date: Apr 22, 2003. Prod. #: M305B-PDF-ENG
Gardenburger Advertising Strategy (B) Harvard Case Study Solution and HBR and HBS Case Analysis