Groupon

Subjects Covered
Business models
Customer retention
Entrepreneurship
Expansion
Marketing

by
Sayan Chatterjee,
Alison Streiff,
Sarah O’Keeffe

Source: Richard Ivey School of Business Foundation

15 pages.
Publication Date: Feb 14, 2012. Prod. #: W12674-PDF-ENG

Groupon Harvard Case Study Solution and HBR and HBS Case Analysis