Subjects Covered
Marketing communications
Social media
by
Albert Jr M. Muniz,
Hope Jensen Schau
Source: Business Horizons
9 pages.
Publication Date: May 15, 2011. Prod. #: BH430-PDF-ENG
How to Inspire Value-Laden Collaborative Consumer-Generated Content Harvard Case Study Solution and HBR and HBS Case Analysis
Subjects Covered Expansion International business Outsourcing Profitability analysis Vertical integration by W. Glenn Rowe, Bobby Singh-Randhawa Source: Richard Ivey School of Business […]
Subjects Covered Capital investments Computers Corporate strategy Managing uncertainty Risk management by Elizabeth Olmsted Teisberg, Chris Shumway, Sharon Rossi Source: Harvard Business […]
Subjects Covered Information systems Innovation Internet Project management Technology by , F. Warren McFarlan Source: Video Supplement Publication Date: Mar 01, 2003. […]
Subjects Covered Marketing by Paul W. Farris, Ronald T Wilcox, Sylvie Thompson Source: Darden School of Business 4 pages. Publication Date: Jul […]
