Subjects Covered
Expansion
Implementing strategy
International business
Marketing implementation
Multinational corporations
by
Christopher A. Bartlett,
Jamie O’Connell
Source: HBS Premier Case Collection
23 pages.
Publication Date: Jul 07, 1998. Prod. #: 399007-PDF-ENG
Jollibee Foods Corp. (A): International ExpansionHarvard Case Study Solution and HBR and HBS Case Analysis
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