Manufacturers Hanover Corp.: Customer Profitability Report HBS Case Analysis


Subjects Covered
Cost systems
Customer relationship management
Profitability analysis

by
Robert S. Kaplan

Source: Harvard Business School

16 pages.
Publication Date: Oct 09, 1990. Prod. #: 191068-PDF-ENG

Manufacturers Hanover Corp.: Customer Profitability Report Harvard Case Study Solution and HBR and HBS Case Analysis