Maria Yee Inc.: Making Green Furniture in China

Subjects Covered
Brand management
Competition
Entrepreneurship
Environmental protection
Green business
Green marketing
Manufacturing
Natural resources
Small & medium-sized enterprises
Social responsibility
Strategy
Supply chain management
Women in business

by
Glenn Carroll,
Maria Shao

Source: Stanford Graduate School of Business

21 pages.
Publication Date: Jan 16, 2009. Prod. #: SI110-PDF-ENG

Maria Yee Inc.: Making ‘Green’ Furniture in China Harvard Case Study Solution and HBR and HBS Case Analysis