Marsh Supermarkets Inc. (A): The Marsh Super Study

Subjects Covered
Consumer behavior
Market research
Sales promotions

by
Raymond R. Burke

Source: Harvard Business School

20 pages.
Publication Date: Nov 02, 1993. Prod. #: 594042-PDF-ENG

Marsh Supermarkets, Inc. (A): The Marsh Super Study Harvard Case Study Solution and HBR and HBS Case Analysis