Subjects Covered
Business ethics
Crisis management
Innovation
Mission statements
Reputations
Risk management
by
Robert L. Simons,
Natalie Kindred
Source: Harvard Business School
3 pages.
Publication Date: Apr 20, 2009. Prod. #: 109086-PDF-ENG
Merck: Managing Vioxx (G) Harvard Case Study Solution and HBR and HBS Case Analysis
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