Mobius Motors: Building an African Car

Subjects Covered
Developing countries
Emerging markets
Entrepreneurship
Marketing
Poverty
Start-ups

by
Jesper Sorensen,
Michael Kennedy,
Gina Jorasch

Source: Stanford Graduate School of Business

8 pages.
Publication Date: Jul 16, 2012. Prod. #: IDE01-PDF-ENG

Mobius Motors: Building an African Car Harvard Case Study Solution and HBR and HBS Case Analysis