Subjects Covered
Business ethics
Marketing management
Negotiation
Product introduction
Sales strategy
by
Patrick J. Kaufmann
Source: Harvard Business School
3 pages.
Publication Date: Aug 04, 1988. Prod. #: 589011-PDF-ENG
Optical Distortion, Inc. (C): The 1988 Reintroduction Harvard Case Study Solution and HBR and HBS Case Analysis
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