Subjects Covered
Communication strategy
Diversity
Exchange rates
Faculty & students
Marketing implementation
Marketing mix
Marketing planning
Nonprofit marketing
Social responsibility
by
Sonya Grier,
Donnel A. Briley
Source: Stanford Graduate School of Business
26 pages.
Publication Date: Jun 01, 1997. Prod. #: M292A-PDF-ENG
PhD Project: The Marketing of Business School Faculty Diversity (A) Harvard Case Study Solution and HBR and HBS Case Analysis