Subjects Covered
Advertising
Public relations
by
Stephen A. Greyser,
Norman Klein
Source: Harvard Business School
9 pages.
Publication Date: Apr 20, 1990. Prod. #: 590108-PDF-ENG
Philip Morris Companies’ “Bill of Rights” Sponsorship Program Harvard Case Study Solution and HBR and HBS Case Analysis
Subjects Covered Advertising campaigns Advertising strategy Health Marketing implementation Marketing strategy Public relations Social enterprise Source: Video Supplement Publication Date: Aug 15, […]
Subjects Covered Customer service Employee training Entrepreneurship Internet by Andrew McAfee Source: Harvard Business School 15 pages. Publication Date: Aug 25, 2004. […]
Subjects Covered Bank loans Exchange rates Small & medium-sized enterprises by James E. Hatch, Steven Cox Source: Richard Ivey School of Business […]
