Procter & Gamble Europe: Vizir Launch–Interview with Wolfgang Berndt Video

Subjects Covered
Business policy
International business
Market entry
Marketing implementation
Subsidiaries

by
Christopher A. Bartlett

Source: Video Supplement

20 minutes.
Publication Date: Apr 17, 1986. Prod. #: 886521-VID-ENG

Procter & Gamble Europe: Vizir Launch–Interview with Wolfgang Berndt, Video Harvard Case Study Solution and HBR and HBS Case Analysis