Role of the Internet in Physician-Patient Relationships: The Issue of Trust

Subjects Covered
Internet
Marketing
Trust

by
S. Altan Erdem,
L. Jean Harrison-Walker

Source: Business Horizons

7 pages.
Publication Date: Sep 15, 2006. Prod. #: BH208-PDF-ENG

Role of the Internet in Physician-Patient Relationships: The Issue of Trust Harvard Case Study Solution and HBR and HBS Case Analysis